Movie Rantings and Ravings

Tuesday, January 10, 2006

The Lowest Common Demoninator?

Why do certain movies which are complete pieces of garbage make a lot of money?

As of this weekend, Cheaper By The Dozen 2 has made 66.6 million dollars. That means that approximately 9.5 million people have thought that it was a pretty good idea to go see this movie, instead of doing, well *anything else*.

Contrast this with one of the best movies of the year, Junebug, which only made 2.7 million dollars total. What possesses people to watch such garbage? I'm not even trying to be snotty here. I'm talking about *Cheaper by the Dozen 2*.

Please, the people, go see *good* movies, so that they make more of them, and not more of this sequel. recycled. and vapid garbage that constitutes 90% of all movies these days.

3 Comments:

Anonymous Anonymous said...

There's a catch-22 going on here. A movies like Junebug does not even show up most theatres around the country. So, what happens first, theatre owners showing the movies and hoping to create demand? Or, mementum for these movies building some other way and demanding them?

10:54 AM

 
Blogger JW said...

There's a good point there. A lot of good, small movies aren't marketed to the point where most people would even notice they exist. I guess giving movies wider releases, even if it means only one show a day. Also in addition to this if theatre chain owners would promote the positive criticism that movies like Junebug get it would help, they'd see the good things about this once a day show and maybe see it on a whim, end up telling their friends, and it could become more successful. I'm not a marketer so I really don't know a good answer to this. I'm mainly just pointing out that the whole situation is pretty unfortunate.

10:21 PM

 
Anonymous Anonymous said...

I like your "once a day" strategy.

8:10 AM

 

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